Sprintexx Digital Ad-Tech: The Convergence of Data, Creativity, and Smart Advertising
Powered by Janus Koncepts Advertising, Sprintexx Ad-Tech transforms modern advertising. In this rapidly evolving digital world, advertising is focused not only on reach but on meaningful relevance. Brands now demand sharper targeting, smarter insights, and faster execution. This is where Sprintexx steps in.
As the innovative ad-tech division of Janus Koncepts Advertising, Sprintexx blends advanced technology with deep marketing experience to deliver advertising that is intelligent, transparent, and consistently effective.
At the helm is industry expert Mr. Jai Sognai, a pioneer with more than 30 years of digital experience, whose leadership has guided Janus Koncepts into a trusted name in integrated marketing for over two decades. Sprintexx embodies his next big leap—combining strategic branding with advanced ad-tech.
Why Sprintexx Ad-Tech Stands Apart
Sprintexx is a 360° advertising partner, managing everything from initial awareness to customer lifetime value. What defines our edge is our ability to integrate:
? Advanced Data Insights
? Continuous Real-time Enhancement
? Artificial Intelligence and Machine Learning Targeting
? Brand-Centric Creative Development
? Omnichannel Media Activation
This integration allows brands not just to be seen, but to be remembered—and acted upon.
Omnichannel Ad Framework: Turning Awareness into Results
1. Comprehensive Brand Promotion
We use paid media and brand strategy to build awareness, trust, and resonance—paving the way for future success.
2. Precision Performance Marketing
Outcome-focused campaigns across:
? Google Ads
? Meta Ads
? Programmatic Platforms
? Contextual & Native Advertising
All optimised to maximise ROI and reduce cost per result.
3. Artificial Intelligence & Machine Learning Ecosystem
Sprintexx is a data-driven platform, leveraging deterministic user targeting through:
? Cohorts
? Intent Signals
? Behavioural Patterns
? Transaction Data
We activate these audiences across any third-party platform—connecting intelligently across their digital journey.
4. Social Engagement Marketing
Impactful engagement through creators and communities on:
? YouTube
? Emerging platforms
We combine authenticity with scale to drive community-driven performance.
5. Smart TV and OTT Brand Campaigns
Premium inventory access across:
? Netflix
? Disney+ Hotstar
? JioCinema
? Zee5
? YouTube
and more, ensuring branded storytelling reaches high-value households at scale.
6. Creative Storytelling
Every strong brand is built on strong storytelling. We craft compelling stories designed to inspire audiences and strengthen recall.
7. Dynamic Creative Optimization (DCO)
With our proprietary Sprintexx DSP, we deliver:
? Real-time Personalization
? Adaptive Creatives
? High-Resolution Delivery
? Multi-Device Formatting
leading to improved engagement and stronger performance.
Distinct Advantages of Sprintexx Ad-Tech
? India’s Largest Deterministic Audience Dataset
Access through partnerships with RailYatri, PolicyBazaar, Mobikwik, Freecharge, Venmo, copyright, RuPay, CashKaro, Thomas Cook, Apollo, Travel Buddy, and more.
? We Reach Users Where They Are
While closed ecosystems rely on inbound traffic, Sprintexx proactively reaches audiences across the open internet—enhancing reach with precision.
? Original Equipment Manufacturer Targeting
Direct Sprintexx DSP visibility on:
? LG Smart TV
? Infinix TV
? Panasonic
? OnePlus
? Realme
? Seamless Media Data Deployment
We activate insights across owned and partner channels—offering complete flexibility.
? Integrated DSP with Programmatic Precision
One platform that unifies:
? Inventory Access
? Real-time Optimization
? Fraud Control
? Deep Analytics
? Transparent Reporting
? AI-Powered Audience Segmentation
Hyper-accurate cohorts based on:
? Demographics
? Interests
? Online Behaviour
? Transaction Patterns
? Open Tracking System
We support all third-party trackers—ensuring zero black-box operations and complete advertiser control.
Reasons to Choose Sprintexx
Sprintexx sits at the intersection of:
? Agency Experience
? Ad-Tech Excellence
? Data-Driven Insight
? Creative Innovation
Brands and agencies choose us for:
? Faster Campaign Execution
? Higher ROI
? Full-Funnel Transparency
? Large-Scale Reach
? Long-Lasting Brand Value
And above all, our commitment to trust, delivery, and measurable outcomes.
Leadership That Drives Innovation
Mr. Jai Sognai, with decades of experience in digital and marketing, has shaped Sprintexx into a platform that is:
? Future-Oriented
? Transparent
? Scalable
? Performance-Driven
? Built on Deep Brand and Consumer Understanding
His vision ensures Sprintexx leads the transformation in the rapidly evolving digital ecosystem.
The Next Generation of Ad-Tech
Sprintexx Ad-Tech is made for brands that demand:
? Smarter Targeting
? Faster Optimization
? Transparent Reporting
? Audience Intelligence
? Cross-Platform Consistency
? Creative Excellence
? Higher ROI
As technology and consumer journeys evolve, Sprintexx continues to lead with smart, data-based advertising.
Conclusion: Smarter, Sharper, Stronger Advertising
Whether your goal is building brand equity and measurable success—Sprintexx Ad-Tech is your trusted partner for growth and innovation.
Sprintexx Ad-Tech — Backed by Janus Koncepts.
Where Data Inspires Intelligence.
Where Creativity Drives Action.
Where Technology Drives Growth.